Hey there!
I’m Kate, a healthcare tech and B2B SaaS marketing leader who helps complicated products make sense to the people who need them.
I work across content strategy, website messaging, lifecycle campaigns, AI search visibility, and sales enablement — basically the useful middle ground between “we have a great product” and “our audience actually understands why it matters.”
As a deeply observant introvert, I’m especially good at listening closely, noticing what people actually mean, and turning messy inputs into clear, human-centered marketing. I like strategy that feels thoughtful, content that sounds like a human person wrote it, and messaging that helps buyers feel less overwhelmed.
I’m allergic to jargon, suspicious of unnecessary buzzwords, and happiest when I’m making complex ideas easier to understand, easier to find, and easier to act on.
I live in my hometown of Rochester, NY with my husband and toddler.